Call: 
Mail: Retention Marketing Manager – Gurgaon
Industry: FMCG / D2C
Function: Marketing
Experience: 3 – 6 Years
CTC: ₹12.00 – ₹15.00 LPA
Location: Gurugram (Onsite)
Work Mode: Onsite
Working Days: 5 Days a Week
Education: Graduation (Mandatory)
Interview Mode: Face-to-Face (In-person)
Gender Preference: Female Candidates Only
⚠️ Client name is confidential and will be disclosed to shortlisted candidates only.
Role Overview
Orbit Global HR Consultants LLP, one of the best executive search firms in India, is hiring a Retention Marketing Manager for a leading D2C FMCG brand.
The role will be responsible for owning the customer lifecycle post-acquisition, with a strong focus on retention, repeat purchases, customer lifetime value (LTV), and churn reduction. The ideal candidate will have hands-on experience in CRM and lifecycle marketing within a fast-paced D2C startup environment.
Key Responsibilities
Own end-to-end retention and lifecycle marketing for D2C / e-commerce customers
Plan, execute, and optimise Email, WhatsApp, SMS, and Push Notification campaigns.
Build and continuously optimise customer journeys, cohorts, and segmentation within CRM or marketing automation platforms.
Drive improvements in repeat purchase rate, frequency, LTV, and overall retention KPIs
Conceptualise and execute loyalty programs, referral initiatives, and win-back campaigns.
Work closely with performance marketing, product, analytics, and tech teams to optimise customer funnels.
Analyse customer behaviour and campaign performance; run A/B tests on messaging, offers, and timings.
Own CRM dashboards and reporting, sharing actionable insights with stakeholders
Ensure consistent and engaging communication across all owned channels.
Required Skills
Retention Marketing
CRM & Lifecycle Marketing
Email Marketing
WhatsApp & SMS Marketing
Push Notifications
Customer Segmentation & Journey Mapping
Data Analysis & A/B Testing
D2C / E-commerce Marketing
Mandatory Screening Criteria (Non-Negotiable)
Candidate must be currently working or previously worked with a D2C startup only.
Must have 3–6 years of experience strictly in retention, lifecycle, or CRM marketing
Hands-on experience executing campaigns across Email, WhatsApp, SMS, and Push Notifications
Proven expertise in building and optimising customer journeys, cohorts, and segmentation
Must be available for a face-to-face (in-person) interview
Must be currently based in Delhi/NCR only
Only Female candidates are applicable for this role.
Why Apply Through Orbit Global HR Consultants LLP?
Orbit Global HR Consultants LLP is a trusted executive search and talent advisory firm in India, partnering with high-growth startups and leading organisations across industries. We specialise in identifying high-impact talent for leadership, mid-senior, and niche roles.
How to Apply
📧 Email: info@orbitconsultancy.in
📞 Call / WhatsApp: 8810363997
📌 Please note: Client details will be shared only with shortlisted candidates.
Orbit Global HR Consultants: India’s Premier Recruitment Agency
Orbit Global HR Consultants stands as India’s best recruitment agency, delivering exceptional talent solutions across sectors like CAD design, IT, manufacturing, telecom, and finance. With 15+ years of expertise, headquartered in Gurugram (Palam Vihar) and Delhi, we excel in executive search, rapid staffing, and customized hiring partnerships for 500+ clients nationwide.
Looking to hire top talent?
Contact Jofin Mathew today:
📞 +91 9711601027
✉️ mathew@orbitconsultancy.in
🌐 www.orbitconsultancy.in
Why choose Orbit Global?
- Proven success filling urgent roles (Revit, MEP, 3D Max Designers, more)
- End-to-end recruitment: Sourcing, screening, quick placements
- Competitive salary benchmarking and seamless onboarding
Hiring made simple. Call now for your staffing needs! Get direction
