Marketing Executive (B2B – U.S. Market) Bengaluru (Nelamangala)

Marketing Executive (B2B – U.S. Market)

Location: Bengaluru (Nelamangala)
Department: Marketing
Experience: 3–5 Years
Employment Type: Full-Time (On-site)
Open Positions: 2
Qualification: MBA in Marketing or related field (PhD in Life Sciences / Pharmacognosy is a plus)
📧 Apply: info@orbitconsutlancy.in | 📞 8810363997

🌐 About the Company

Ingex Botanicals is a globally recognized leader in the herbal extract manufacturing and exporting industry, known for its commitment to scientific excellence and innovation. Established in 2007, the company operates from a state-of-the-art facility in Bengaluru, delivering clinically validated, high-quality ingredients to global B2B markets.

Its portfolio spans:

• Nutraceuticals
• Functional Foods & Beverages
• Natural Food Colours & Preservatives
• Cosmetic Ingredients
• Organic Ingredients
• Animal Healthcare Products

With a strong foundation in research, compliance, and sustainability, Ingex Botanicals continues to expand its global footprint.

💼 Job Summary

We are seeking a dynamic and strategic Marketing Executive to lead B2B marketing initiatives for the U.S. market.

This role requires a blend of technical understanding and commercial acumen to position clinically studied, branded botanical ingredients effectively. The ideal candidate will drive brand visibility, lead generation, and market expansion through targeted strategies and campaigns.

🔑 Key Responsibilities

• Develop and execute strategic marketing plans to expand presence in the U.S. herbal ingredients market
• Build and manage branded ingredient platforms with strong clinical positioning
• Drive B2B marketing campaigns including digital marketing, trade shows, and content strategy
• Conduct market research and competitive analysis to identify growth opportunities
• Build strong relationships with nutraceutical brands, supplement manufacturers, and key stakeholders
• Lead corporate branding and PR initiatives to enhance market visibility
• Collaborate with R&D and Sales teams to align product development with market demand
• Ensure compliance with regulatory and industry standards
• Lead and mentor a high-performing marketing team
• Manage lead generation and conversion strategies for global clients
• Travel internationally for business development and industry events

🧠 Required Skills & Competencies

• Strong leadership and stakeholder management skills
• Excellent communication and presentation abilities
• Expertise in brand management and campaign execution
• Proficiency in digital marketing (SEO, SEM, email, social media)
• Strong understanding of B2B marketing and lead generation
• Experience in product positioning and pricing strategies
• Knowledge of clinically backed botanical ingredients (preferred)
• Strong analytical skills in market planning and competitive analysis

🎓 Qualification & Experience

• MBA in Marketing or related field
• 3–5 years of experience in B2B marketing / nutraceutical / herbal / pharma industry
• PhD in Life Sciences / Pharmacognosy (preferred but not mandatory)

🌟 Why Apply Through Orbit Global HR Consultants?

Orbit Global HR Consultants LLP is a leading executive search firm, specializing in connecting high-potential professionals with global organizations. We offer:

• ✔ Exclusive and strategic career opportunities
• ✔ Confidential and professional hiring process
• ✔ Access to leadership and growth-oriented roles

📩 Apply Now

Send your updated resume to:
📧 info@orbitconsutlancy.in
📞 8810363997
🌐 https://orbitglobalhr.in/