Senior Sales Executive (Flavours) in Himachal Pradesh

Location: Himachal Pradesh
Function: Sales & Business Development – Flavours Division
Experience Required: 3–4 years (mandatory exposure to flavours distribution & dealer markets)
Qualification: Graduate
CTC Budget: ₹5.5 LPA – ₹7 LPA
Joining: Immediate / Short notice preferred

🎯 Core Objective of the Role

The Senior Executive – Sales is responsible for driving revenue growth in assigned territories by:

• Executing business development & sales activities

• Managing and growing dealer/distributor networks

• Driving cross-sell, upsell, and new client acquisition

• Ensuring high lead conversion, customer retention, and strong client satisfaction (NPS)

This is a target-driven, field-focused role with clear ownership of revenue, collections, and client relationships.

🔑 Key Responsibility Areas (What the Role Is Really About)

1️⃣ Client & Relationship Metrics (Customer-Centric Role)

• Build and maintain long-term relationships with:

  • Normal accounts

  • Large / strategic / key accounts

• Ensure high client NPS by:

  • Understanding client needs (especially flavour applications)

  • Timely resolution of queries & complaints

  • Ongoing account management and follow-ups

➡️ Ideal candidate: Strong in relationship management with distributors, dealers, and B2B customers in flavours/FMCG ingredients.

2️⃣ Financial & Revenue Metrics (Hard Targets)

• Achieve assigned revenue targets

• Improve sales efficiency by:

  • Reducing cost per sale

  • Reducing sales cycle time (first meeting → order closure)

• Ensure timely collections:

  • Follow up on payments

  • Close collections within defined cycles

➡️ Critical skill: Someone who understands credit cycles, distributor payments, and commercial discipline.

3️⃣ Sales Channels & Growth (Expansion-Focused)

• Convert:

  • Normal accounts → Large / Strategic accounts

• Drive:

  • Cross-selling (more product categories per client)

  • Upselling (more SKUs / volumes within categories)

• Use customer buying insights to:

  • Pitch Symega’s value proposition effectively

  • Close deals in fewer iterations

➡️ Must-have: Strong product understanding of flavours + application-based selling.

4️⃣ Product Knowledge & Sales Excellence

• Maintain deep understanding of:

  • Flavour products

  • Applications across industries

• Present solutions confidently to improve:

  • Lead-to-conversion ratio

  • Sales productivity

➡️ Best fit: Candidate who can speak the language of customers, not just sell on price.

5️⃣ Learning & Growth

• Attend all sales, behavioural, and product trainings

• Continuously upgrade selling and product skills

👤 Ideal Candidate Profile (Based on JD + Call)

✔ 3–4 years experience in flavours / food ingredients sales
✔ Strong exposure to dealer & distributor markets
✔ Field sales + relationship-driven mindset
✔ Commercially strong (targets, collections, margins)
✔ Immediate or short notice period
✔ Comfortable handling Himachal Pradesh territory. Get Direction 

if interested please share your cv infor@obritconsualtncy.in  or call 8810363997